BUSINESS PLAN OF POULTRY FARM

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Business concept: Purpose of the venture: • • •

To meet the demand of customer and built strong customer relationship. To create the employment opportunity for others. To contribute the economy of the country.

Objective of the founders: The major objective of the founders is reducing poverty, malnutrition and unemployment problem of our country. Besides, we want to provide quality product to customer and maintain the supply sufficiently.

Description of the firm: This is a partnership business where the main activity of the firm is to provide quality product through the Dhaka city. We will collect chicken and eggs from different producer near to Dhaka city especially from Gazipur. Chicken and eggs will be distributed to restaurant, super shop, hotel, community center, and bakery and catering houses around Dhaka city. Prolong the sufficient supply to the customer is one of our most important purpose. We want to supply extend area of Dhaka city with affordable price. Name of the venture

M/S Brothers & Brothers enterprise

Address

Shop no-17, Road no- 6, New airport road, Banani, Dhaka-1213

Founders

Md. Nazmul Hossain Md. Mofakkharul Islam Rokeya Khatun Md. Ahsan Habib Md. Nazmul Hossain

Vision

SCHOOL OF BUSINESS STUDIES, SEU

Providing quality reasonable price.

product

with

1

Email

[email protected]

Product or service: The product is chickens and eggs. The farm will distribute these products around the Dhaka city. Quality assurance is the main motto of our business. We are not compromise in the question of quality. To ensure the quality we always take high care of our hens and eggs. Now a days, from chickens and eggs harmful diseases are spread out. But we are supply our chickens and eggs with ensuring that it is free from all kind of jorum, which can create harmful diseases. Cost of poultry business is not so high. One can easily start a business with a minimum amount of money. But our cost of business is high, because our business is highly future oriented. The primary cost of our business is given below: Particulars

Cost (TK)

Farm

30,000

Warehouse

50,000

Transportation

2,00,000

Chicken

1,00,000

Egg

50,000

SCHOOL OF BUSINESS STUDIES, SEU

Total cost (TK)

2

Food

50,000

Utility

20,000

5,00,000

We also provide some additional facility to ours customers and consumers that are not provided by other suppliers: ➢ We reached our product (chickens & eggs) to the customers by our own transportation with a low transportation cost. ➢ If any dreadful products are identified by the customers we always make it change. ➢ Processed meat are also supply if customer feel need. ➢ We also supply product by credit to a limited amount. Poultry business is full with competitors. But there have a great prospect of succeed, because most of the suppliers are not able to adequately supply the product.

Market research and analysis: As we know, Bangladesh is a over populated country. So, there is no equilibrium between demand and supply and more or less suppliers fail to satisfy the customers. Most of all, in food business if it is daily product there is no loss. So there is a great prospect being succeeded. Each and every people need chickens and eggs. Eggs are the ingredients of cake, bread, omelet etc. So restaurant, bakery, hotel, community centers needs eggs and chickens everyday. As the different customers has high demand of chickens and

SCHOOL OF BUSINESS STUDIES, SEU

3

eggs we have a high prospect of success, and for success we need continuous market research by following way:

Customer scenario: As we all know that